Perfetti Van Melle centralizes global supply chain process

GHENT, OCT 2021 – Perfetti Van Melle is an international candy producer with widely known chewing gum and candy brands such as Chupa Chups, Mentos, and Fruittella. Perfetti Van Melle focuses on product leadership while making the transition from a country-based demand planning to a centralized EU supply chain approach.

The company is working together with Solventure to make this switch in perspective and optimize its entire supply chain. We talked with Willemien Broeders, Global director Logistics at Perfetti Van Melle, to see how this partnership is going. Submit the form below to read the full client case.