Solventure organised a webinar in cooperation with Yves De Backer, Group Supply Chain Manager at Nuscience Group on ‘How to segment customers and products in B2B Environments using Arkieva. In this webinar you will learn: – Where do you start? – What are the different steps to take? – How can you involve your management? – How to come to the correct Customer – Product segmentation? – How does data analytics support the segmentation process? – How to implement this in your company? – How can Arkieva help to optimise this process?